Adidas "Reason to Believe"
Category
Social Campaign
Client
adidas
Year
The annual supershoot brings together hall of fame athletes inside the Rose Bowl.
Credits
Director, Videographer & Editor
Joseph Gabay
Producer
Danny McNabb, Matt Taylor & Joseph Gabay
Agency
Andrew x Paul
INFO.
Worked with adidas stakeholders to direct and capture lifestyle-focused coverage of the two-day football supershoot at the Rose Bowl. Followed athletes including Von Miller, Adrian Peterson, Jimmy Graham, Dak Prescott, Jay Ajayi, and DeMarco Murray from hotel to field. Shot and edited on-site and published across global social media channels reaching millions.